Your purpose is your impact.
To be you – this can be a challenge in this 21st Century. It can be difficult to make choices in light of who we are when the rush of activity and the noise of information keeps our attention focused on so many things of little significance.
Purpose lives and breathes when you embrace and leverage who you are.
Impact is the sustainable influence of who you are – your authentic self. Internal focus – driven by purpose – directs external focus. Purpose flows from the inside out.
Impact – your impact – is not a series of results and outcomes. Rather, your impact is the unfolding story of your reach; the balance of the internal and external.
So where are you reaching, and for what? The answer is your purpose. It is probably not that complicated. The answer is pretty simple. It is in a simple statement of purpose that you are able to reach far and wide. Your simple statement of purpose doesn’t define you. It frees you!
Your purpose is your impact.
