I help Leaders build a Personal Brand as part of my Coaching Programs. Over the years of doing this rewarding work, my process for connecting an individual with her/his Brand has evolved.
In my book Focus – The Power of Personal Brand (Inviting Others into Your Story), I present 7 steps to assist you in creating and expressing your Personal Brand. My brief content provides an understanding of why Personal Brand is important, a process to discover yours, and encouragement to go and build your Brand.
It is a spiral bound, thin, 6×9 book that can be easily tucked away as you work through the process.To purchase in print or download:
Focus – The Power of Personal Brand
lulu.com is a ‘print-on-demand’ service
Thanks for being a reader,
Jeff
For the Leaders I have Coached:
As a participant in one of the Brunson Coaching Programs, you experienced some level of creating a Personal Brand. Depending on when you worked with me determines how intense that process was for you as I have made some significant developments since the beginning of 2008.
I developed this book for leaders who may desire to facilitate the Personal Brand process for the individuals they lead and serve.
We must work together to understand the 21st Century expectation of transparency and – while we do this – leverage the power of personal focus.