What I’ve Learned as a Leadership Coach #3








 Desire & Intent


The third learning has been about empowerment in the 21st Century. An individual leader is empowered (freed) when their uniqueness is embraced.

As Dan Pink points out in his book, Drive: The Surprising Truth About What Motivates Us, traditional empowerment is really about controlling the individual – this is not freedom.

Freedom, and therefore empowerment, is a value that begins in the core of the individual. With a confident, conscious balance, the leader stirs the embers of individual values into the flame of Desire & Intent.

This flame burns bright through the intent and commitment of the individual leader. When spoken, Desire & Intent becomes a guide for individual credibility as the leader genuinely offers an environment that embraces the individuality of each person led, influenced, and served.

From the flow of intent to commitment, the leader’s Desire & Intent manifests 21st Century empowerment.

This entry was posted in A New Confidence and tagged , , , by Jeff Brunson. Bookmark the permalink.

About Jeff Brunson

In this whirling 21st Century the individual needs to embrace the authentic self and confidently leverage the energy and power found there. As we entered the 21st Century, I became more concerned about what leaders like you needed for successful influence and personal fulfillment. As we move deeper into this challenging 21st Century, I’m more convinced than ever that the core of my work is in helping individual leaders remember who they are − a trueness. It is about confidence found in your authenticity.

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